Eastpak at Us By Night
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Client
Eastpak
Types
Brand
Services
Graphic Design
Custom Design
Production
Us By Night is a three-night celebration of design, creativity, and culture. Featuring over 70 artists across three stages delivering inspiring talks and a sensory-packed night market, the festival thrives at the intersection of art and innovation.
Eastpak, the American brand renowned for its sustainable bags and accessories, took center stage with their Resist’r Case product activation booth. We placed the suitcase as the centerpiece within a sleek, white container, transforming it into an artistic playground. Over three days, guests unleashed their creativity with paint guns, turning the Resist’r Case into a collaborative art piece that evolved throughout the festival. How’s that for a brand activation?
